I’ve led digital strategy in agency, airline & hospitality verticals with a strong understanding of the online travel space. Agency side includes a comprehensive digital focus across brands within auto, finance, retail, telecom, oil & gas, & tourism.

Lets speak geek

Always up for a coffee chat
Being new to Toronto, I'm interested in networking and finding like-minded professionals in the digital space.

My Day

Work and Travel
I work full time as the Director of Global eCommerce Marketing with Four Seasons. I travel quite often and try to attend relevant conferences and functions when I can.

 

 

- Digital Strategy 
- Thought Leadership 
- Web Analytics 
- Search Engine Optimization 
- Social Media Marketing
- Speaking Engagements
- Attribution Modelling 
- Search Engine Marketing
- Email Marketing 
- Reputation Management
- Channel Optimization 
- UX & Conversion Optimization 
- Affiliate Marketing 
- Influencer Strategy 
- Omni Channel Strategy 
- Meta Search Optimization 
- Emerging Media 
- Mobile eCommerce
- A/B & Multivariate Testing 
- Content Marketing 

 


 

I am currently active in speaking engagements and partnerships.

My last speaking engagements were the World eCommerce Summit in Berlin, Germany and Digital Travel Connect in Versailles, France. In 2017, I will be speaking in Atlanta, Georgia in March and Houston, Texas in April. More to come.

References & Experience

Throughout my career...
I have had the privilege of working with some of the best and brightest leadership across the digital landscape on large scale digital and marketing projects.

Testing & Experiments

Constantly testing everything
Split test. Learn. Optimize. Repeat. My ambition is to evolve evergreen campaigns into achieving the highest conversion rate possible. Have an idea? Lets chat.